A newsletter issue featuring a specific teaching activity yielded a higher email open rate than previous research-focused content, and teaching-activity content drove engagement¶

Claim · All claims
Evidence · 1 study (2 entries) · design r2 · q1
Currency · newest study 2024 · not yet checked against its sources · not reviewed by a person

Subclaims¶

q1 i? The first newsletter sharing a specific teaching activity (a "brain dump") resulted in a significantly higher email open rate than previous content focused on newly published research. → Pooja K. Agarwal 2024 q1 i? Newsletters with the most engagement (open rates, click rates, website visitors, social media sharing) were those including practical teaching activities and downloadable materials. → Pooja K. Agarwal 2024 (2)

Evidence¶

Pooja K. Agarwal 2024¶

Pooja K. Agarwal. (2024). Personal reflections on science communication and sharing retrieval practice research with teachers. Educational Psychology Review. https://doi.org/10.1007/s10648-023-09839-w

q1 · i? · qualitative · r1

Observational single-case data from the author's own Mailchimp newsletter: an issue featuring the brain-dump teaching activity outperformed prior research-summary issues on open rate. No statistic or effect size is printed beyond the word significant.

"the first newsletter in which I shared a specific teaching activity (free recall reframed as a "brain dump"; Agarwal, 2017) resulted in a significantly higher email "open rate" than previous content"

Pooja K. Agarwal 2024 (2)¶

Pooja K. Agarwal. (2024). Personal reflections on science communication and sharing retrieval practice research with teachers. Educational Psychology Review. https://doi.org/10.1007/s10648-023-09839-w

q1 · i? · design · r2

The author's observational comparison of content types across newsletter issues found engagement metrics highest for issues with practical teaching activities and downloadable materials. Descriptive, with no printed effect size.

"I found that the newsletters with the most engagement (i.e., open rates, click rates, number of website visitors, and sharing on social media) were the ones that included practical teaching activities and downloadable materials"

Discussion¶

Related Claims¶

• Dissemination data from the author's resources show approximately 15,000 monthly website visitors, at least 250,000 practice-guide downloads, and a newsletter with nearly 18,000 subscribers and a 50% open rate — related