ARCS attention strategies: perceptual arousal, inquiry arousal and variability¶

Strategy · All strategies
Evidence · no claims cited

Description¶

Attention is the first ARCS component, described as strategies "for arousing and sustaining curiosity and interest". The digest lists three sub-components: perceptual arousal (provide novelty, surprise, incongruity or uncertainty), inquiry arousal (stimulate curiosity by posing questions or problems to solve), and variability (a range of methods and media to meet students' varying needs), each with a teacher example.

Design Implications¶

Context¶

Requirements¶

• Perceptual arousal: provide novelty, surprise, incongruity or uncertainty
• Inquiry arousal: pose questions or problems to solve
• Variability: incorporate a range of methods and media to meet students' varying needs

Constraints¶

Target Learners¶

• Students in classroom instruction and users of instructional materials, as described in the digest

Target Learning Goals¶

• Arousing and sustaining curiosity and interest in the lesson

Affordances¶

• Arcs Model
• Arcs Strategy Subcomponent Taxonomy

Related Strategies¶

• Arcs Model
• Novelty_Attention Getters
• Gain Attention
• Attention

Examples¶

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Key Sources¶

• Small, Ruth V. (1997). Motivation in Instructional Design. ERIC Digest. ERIC Clearinghouse on Information and Technology. https://eric.ed.gov/?id=ED409895