Advertise SI with short, targeted multi-media messages based on student input to increase attendance¶

Strategy · All strategies
Evidence · 1 claim (1 for) · 1 study (1 causal), q4 · 0 of 1 report an effect size · 1 claim rests on one study

Description¶

To raise session attendance, the authors advertised SI "with a series of short, targeted messages delivered to students via multiple media", including hallway posters with student testimonials and subtitled interview videos on hallway and coffee-machine televisions. Message content was developed in brainstorm sessions with students to verify the right tone of voice, following the findings and advice of Allen et al. (2019).

Design Implications¶

Context¶

Requirements¶

• Access to multiple campus media channels (posters, televisions) and student involvement to check tone of voice

Constraints¶

Target Learners¶

• first-year higher-education students offered voluntary SI sessions

Target Learning Goals¶

• increased attendance at voluntary peer-learning sessions

Claims¶

• Attendance at offered SI sessions is low and highly variable: on average 2.3 of 7 sessions, with 29% never attending [+W]

Related Strategies¶

Examples¶

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Key Sources¶

• Dekker, I., Luberti, M., & Stam, J. (2022). Effects of supplemental instruction on grades, mental well-being, and belonging: A field experiment. https://orcid.org/0000-0002-6858-4001